Tools to personalize finance and health anxiety programs

There are so many reasons to reach out to employees at this time. Virtually everyone needs information about how their health, their job and their benefits may be changing.

Anxiety is rampant. It’s this anxiety that can get in the way of rational behavior for some employees.

Persona^tm provides employers a valuable advantage. It makes employers aware who among their members are most anxious at this time and why. So an employer’s anxiety programs can get to the right place. Every time.

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How to rise above it all and increase HDHP/HSA uptake

HDHP’s aren’t everyone’s favorite plans. Trying to switch some employee groups to an HDHP plan with higher out-of-pocket expenses can cause commotion and push-back. ExperienceLab’s new research identifies which employee groups are most likely to push back and which will be most receptive to an HDHP/HSA plan.

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Drilling for new ideas to sell more HSA Investment accounts?

Few employees who are eligible for HSA investment accounts have opened them…a lost opportunity for multiple stakeholders. However, new attitudinal insights from Persona^tm clearly identify the employees who are most likely to open a new investment account. The insights also help create personalized communications that have proven to motivate employees to increased engagement in financial well-being benefits.

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How do you personalize counseling for stress?

Financial stress on employees has a harmful effect on their health, their relationships, productivity and work attendance. Learn how ExperienceLab’s new attitudinal research predicts which employees are most likely to need and welcome financial stress counseling. With that list of employees, an employer can personalize with targeted counseling outreach and reliably expect employees to participate.

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How not to introduce employees to financial education

Many employees resist, but financial education contributes to engagement in financial wellness. Learn how to use Persona^tm to identify employees who most need and are willing to sign up for financial education. Stop having to work so hard to get your horse to drink!

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